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How can experiential installations be connected to social networks?

Gareth Griffiths December 3, 2015

A key metric of a successful marketing experience is its reach. How many people experienced it first hand? How many shared it online? How many people re-shared it?

For every person that experienced it first hand, the aim should be for at least 100 people to see it online and for a further 10 to re-share it. What strategies can be put in place for naturally growing an experience's reach?

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In Social Networks Tags Twitter, Facebook, YouTube
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